creative agency audits

This won’t hurt a bit: 6 reasons agencies (should) welcome a Contract Compliance Audit

The account’s running smooth as silk, the campaign metrics are through the roof, the review meetings are upbeat and…

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WFA survey report: Achieving greater financial transparency with your media and marketing agencies

Financial Progression has been working with the World Federation of Advertisers (WFA) on a key piece of peer research:…

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Podcast: Adrian Jenkins and Darren Woolley on the role of audits in Marketing and Advertising

Excerpt: ”And on extending that metaphor, the contract ends up becoming like the marriage certificate. So you stand up…

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Production Transparency – should advertisers outside the US be concerned?

Fourteen months after its landmark report on media transparency, the ANA has delivered another paper that raises…

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